Despite being one of the most influential bands in music history, a new study has found that younger people have no clue who The Beatles are.
The study showed one-third of “Gen Z” (people born between 1997 and 2021, ages 25 and younger) are unfamiliar with The Beatles.
The report conducted by Roberts Radio, says that two-thirds are also unfamiliar with Aretha Franklin.
More than half of the generation didn’t know U2 or The Supremes either. Pink Floyd, David Bowie, and Prince all hovered around the 50% mark.
https://www.liverpoolworld.uk/news/the-beatles-one-third-of-gen-z-dont-know-who-the-iconic-liverpools-band-are-3705233
